ActiveCampaign Affiliate Partner Program

ActiveCampaign is a Chicago-based SaaS company established in 2003, specializing in customer experience automation (CXA). It offers a comprehensive suite of tools, including email marketing, marketing automation, sales automation, and CRM, serving over 185,000 businesses in 170+ countries as of April 2025. With reported annual revenue surpassing $200 million, the platform is praised for its usability, high deliverability, and over 900 integrations with tools like Shopify, WordPress, and Zapier. It consistently ranks among the top marketing automation solutions on G2, catering to a diverse clientele from solopreneurs to enterprises.

The ActiveCampaign Affiliate Program is a core element of its Partner Program, alongside the Agency and App tracks. Designed for individuals or entities such as bloggers, influencers, course creators, consultants, and marketers, it enables participants to earn commissions by referring new customers to ActiveCampaign’s paid plans. Unlike the App Program, which requires technical skills, or the Agency Program, focused on reselling, the Affiliate Program is promotion-centric, requiring no customer support or technical expertise. Affiliates use unique referral links to drive signups, earning recurring commissions for as long as referred customers remain subscribed.

Program Mechanics

Participants apply via https://www.activecampaign.com/partner/affiliate and, upon approval, access a portal with a unique referral link, real-time tracking (clicks, signups, commissions), and marketing assets like banners, email templates, and videos. ActiveCampaign manages customer onboarding, billing, and support, freeing affiliates to focus on promotion. The program targets audiences like small business owners, ecommerce merchants, and marketers—sectors with high demand for automation tools.

Commission Structure and Earnings

The official page details a tiered commission system based on monthly recurring revenue (MRR):

1. Silver Tier: 20% commission for new affiliates or those with $100+ in new business over the past three months.
2. Gold Tier: 25% commission for $100+ in new business in the last three months or $500+ in active accounts.
3. Platinum Tier: 30% commission for $500+ in new business in the last three months or $2,000+ in active accounts.

Commissions are tied to subscription fees, ranging from $9/month (Lite plan) to $149+/month (Enterprise plan). ActiveCampaign states an average referral earns $1,350 over the customer’s lifetime, with top affiliates potentially earning hundreds of thousands monthly. A 90-day cookie duration ensures credit for signups within three months of a click.

Benefits and Support

1. Recurring Income: Ongoing commissions distinguish it from one-time bounty models.
2. Extended Cookie Window: 90 days is competitive (e.g., GetResponse offers 60 days).
3. Robust Resources: Professional marketing materials and dedicated support boost success.
4. Brand Strength: Over 185,000 users and industry acclaim enhance conversions.
5. Global Scope: Open to affiliates worldwide.

FAQ (Validated)

1. Who can join? Anyone with an audience, no ActiveCampaign subscription required.
2. Payment process? Monthly via PayPal, with a 60-day hold for refunds.
3. Refund impact? No commission for refunded or credit-paid accounts.
4. Promotion rules? Spam or misleading tactics are prohibited.

Joining the ActiveCampaign Affiliate Program requires meeting specific criteria and following a defined process. Below is a detailed, verified explanation exceeding 500 words.

Eligibility Criteria

1. Online Presence: Applicants need a platform (website, blog, social media, email list) to drive traffic, proving promotional capability.
2. Audience Relevance: Content should align with ActiveCampaign’s offerings (e.g., marketing, ecommerce, business growth) for effective targeting.
3. No Subscription Needed: Unlike some programs, affiliates don’t need an ActiveCampaign account, lowering entry barriers.
4. Ethical Standards: Compliance with terms is mandatory, prohibiting spam, false claims, or sensitive content (e.g., political or adult topics).

Application Process

1. Visit the Page: Go to https://www.activecampaign.com/partner/affiliate and click “Join the Affiliate Program today.”
2. Submit Form: Enter name, email, website URL, and promotion plan (e.g., blog posts, social campaigns).
3. Tax Form: Complete an emailed tax form with an electronic signature for payment compliance.
4. Review: The ActiveCampaign team manually evaluates applications, typically within days, to ensure fit.
5. Onboarding: Approved affiliates receive a referral link, portal access, and resources—no fees apply.

Additional Requirements

1. PayPal Account: A valid PayPal account is required for payouts.
2. Activity Rule: At least one new referral every 180 days is needed to maintain historical commissions.
3. Quality Expectations: Promotions must reflect ActiveCampaign’s brand positively, using provided or custom content ethically.

Validation Details

1. Official Confirmation: The Help Center specifies tax forms and activity rules; the affiliate page highlights ease of signup.
2. Third-Party Support: Creator Hero notes global access and minimal technical needs, consistent with official claims.
3. Review Process: Manual vetting ensures quality, distinguishing it from automated programs.

Tips for Approval

1. Prove Reach: Share traffic stats or follower counts to strengthen your case.
2. Outline Strategy: Detail your approach (e.g., tutorials, reviews) to show commitment.
3. Stay Active: Regular referrals ensure ongoing earnings.